Trend Reporting Services From PSFK

We’re thirsty.

Each day the team at psfk soak up a deluge of news and published information to discover cultural trends that occur the world over. We then stir this data with the views of influencers and tastemakers, such as magazine editors and fashion designers, to help the trends that really matter come to the surface. Then we poll target audiences to add some flavor. The resulting cocktail gets poured into inspirational reports like The Check Report : Young Adult Market.

psfk reports are not only used by companies to understand their target market far better; they help companies judge their brand activities whether they be media or sponsorship selection, product development, advertising creative or even strategic partnerships. The insight in our reports also helps our readers look like clever-so-and-sos with full glass in hand by the water cooler.

Available Reports

psfk Young Adult Market -  UK & US

psfk Baby Boomers Report - US

Contact Piers Fawkes at piers@psfk.com or on 646 824 8986 or 020 7993 2447 for more info.

Check insight services from PSFK include:

• check online
  - personalized trend blog

• the check report
  - a bimonthly trend report
• check deep
  - qualitative investigations
• check mate
  - target customer blog diary

PSFK is a collaborative insight service run by Piers Fawkes and Simon King with a team of future-thinkers from around the globe.

Clients include: Anheuser Busch UK, Diageo, Mother NYC, Crumpler Australia.

For a sample report send an email to admin@psfk.com.

For an online demonstration, a quote or more info contact Piers Fawkes:

PSFK
new york:     1 646 825 5958
mobile:        1 646 824 8986
london:        020 7993 2473
email:          piers@psfk.com