PSFK is a collaborative and dedicated trend site bringing to you our view about important trend news.
Advertising caught our eye this week as did a follow on story to our previous Life Caching post: the new Sensecam from Microsoft. We also noted the news has been a-buzz with the difficulties of naming brands – it all makes this week’s PSFK Weekly Round Up very interesting reading.
TOP PSFK POSTS YOU SHOULD KNOW THIS WEEK
Memory Recall: Sensecam
Wheelvertising
Six Flags Advertising
Life Caching
Procter & Gamble’s New Record LabelOTHER STORIES YOU SHOULD KNOW THIS WEEK
FORBES : What’s In A Name?
Japan Times: Firms grope for enticing names
Wisonsin Tech Network: Why is Enron now called Prisma?
INC: What’s In A Name?
And remember – if you want to discuss any of our stories leave a Comment on our site!
‘Til next week!
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Another brand naming story:
http://www.danavan.net/weblog/archives/from_noname_to_brand_name.html#email2friend
July 17th, 2004 at 3:15 pm