Although HDTV services already exist in Japan, US, Canada, Australia and South Korea, Europe has some catching up to do, the BBC reports. Japan is the TV technology leader, but the global HD market is focused in the US where more than 40 HD channels are on offer.
TV industry executives in Amsterdam for the International Broadcasting Convention (IBC), Europe’s biggest broadcasting trade show, say HDTV could also prove a “bonanza for consumer electronics manufacturers” as the European market appears ready to accept the new technology.
PSFK says ready for HDTV?? We all know it’s out there but is anyone watching it (even in the US)?? Our guess is that it’s going to be a harder slog than they believe. The European broadcasters may believe that major events like the World Cup in Germany will be major drivers but with the high prices of HDTV sets, PSFK predicts a Tivo slow-mo style uptake.
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you’ll all find some fun commentary on the slow uptake of HDTV here: http://www.satelliteguys.us/showthread.php?t=12529
September 15th, 2004 at 5:03 am
From David Card of Jupiter Research:
http://weblogs.jupiterresearch.com/analysts/card/archives/006649.html
Posting for the n-hundredth time on the iPod makes me think about the other consumer media device that should be as exciting, that is, HDTV. What’s different about HDTV, which has just about the same single-digit US household penetration rate as disk-based MP3 players? How come no one’s jazzed about HD? (Well no one except Mark Cuban.) Here’s a few things that make iPods different. The TV industry probably can’t even finesse one of them:
- One company, one coolness. You don’t see Sony crowing about MP3 players replacing Walkmen.
- New consumption mode of existing content. Carry your whole collection with you. (Buying DVDs of movies and TV shows is like this; HDTV is not.)
- Existing installed base of content. See playing MP3s above.
- Initiator is from outside traditional industry.
February 24th, 2005 at 11:17 am