A shift of the shoulders or a slight acceleration is enough indication for Robo Brain and Brain4Cars' system to sound an alert or take over the wheel
Some of us can’t wait until driverless cars are a reality so we can sit in the back watching movies during our commute. Others view computers controlling a fundamentally autonomous act like driving with suspicion. We still have a decade or more to wait before we see how it turns out, but meanwhile the Robo Brain project, in collaboration with partner Brain4Cars, has moved computer-assisted driving a giant step forward.
Enhanced editions of the famous wizardry tale will feature interactive animations, elaborate artwork and J.K. Rowling annotations
Apple has made enhanced editions of the Harry Potter books available exclusively on the iBooks Store for readers to enjoy in a new and immersive way on their iPhone, iPad, iPod touch or Mac.
Facebook tests out six emojis that will expand the Like button's role as arbiter of digital emotion, allowing users to Love, Wow and Haha to their heart's content
Facebook users in Ireland and Spain can start loving, wow-ing, or expressing sympathy to posts on Facebook. By hovering or long-pressing the Like button, users have more options to express their feelings through Facebook Reactions, which according to the Zuck himself, comes down to being a “more expressive Like button.” Feedback from the pilot test will be collected to improve the feature and Facebook is planing to roll it out to everyone soon.
Fitness wearables, like the Walgreens Activity Tracker, will bring direct opportunity for customers to rack up Walgreens rewards
Walgreens has launched a program to track consumer’s healthy habits and reward them with store credit they can use for additional healthy options. The program will make use of a wearable activity trackers, along with an app where users can input their eating history. Users earn points they can spend on rewards redeemable at any Walgreens location.
Artist HOTxTEA's ASYLUM is a bright installation installed next to an even more ironic set of condos
Roosevelt Island, one of New York’s most recently residential islands (until 1989, it was only possible to get there by tram), was once a place for quarantine and isolation. Its Smallpox Hospital is well known as New York City’s “only landmarked ruin,” but there are other parts of this past that are less visible. The Manhattan Park Pool on the island, in fact, is built on the site of the former New York City Lunatic Asylum.
SamplingLab is a Portland based store that lets customers try out products, and pay with their opinions: a modern update to the corporate focus group
Waltz into the SamplingLab in Portland, Oregon and browse shiny aisles full of new products you’ve likely never heard of (or, occasionally, a new spin on an old favorite, like bread). Take them home and try them to your heart’s delight–for free. Or, at least, for the price of your feedback.
Seven things Medium Founder Ev Williams announced in response to how we consume and share news
Wednesday evening in San Francisco, Medium founder Ev Williams and his team held a press reception to make announcements about the new features they’ve been working on. Here’s a rundown of the most notable announcements, including a hint at the platform’s plans for monetization.
MikMak's latest feature offers shoppable video content—in partnership with American Express, GE, and Oxygen Media—that keeps users tuned in
MikMak, the first mobile video shopping network, has released its shoppable native advertising feature called Blank Presents. MikMak partners with brands, including American Express, GE, and Oxygen Media, and provides “minimercials” sponsored by the brands.
Brighton city council calls on shops to add levy to sugary soft drinks as part of campaign to drive down diet-related diseases
Brighton and Hove is addressing its sweet tooth by becoming the first British city to introduce a voluntary “sugar tax.”
The Future of Retail 2016
Designing The New Shopper Experience
PSFK sits down with our London event panelist Grant Harrison to discuss key shopping themes of the Future of Retail 2016 report
Each year, PSFK publishes new thought leadership around the themes changing the shopping experience. Ahead of our Future of Retail Preview Event in London this Monday, October 12, we sat down with panelist Grant Harrison, Founder and Partner at The Future Customer, to discuss some of the key themes in the report.
Mobile application, Kibo, lets users conceal personal messages under the veil of everyday digital banter
Covert messaging has come to define communication among the millennial cohort. While Snapchat and its competitors have found success in the ‘burn after reading’ method of discretion, users still risk accidental oversharing with over-the-shoulder glances and the meddling of curious coworkers or partners. New mobile application, Kibo, addresses these concerns with a new keyboard application that lets users send naughty—or business-related—messages under the guise of common texts.
3D printing edges closer and closer toward commercial territories with Voodoo Manufacturing's rapid prototyping processes
Brooklyn New York, with its Tech Triangle contributing an impressive 10 percent to tech’s global sector, is increasingly becoming a sought after location for inspiring new tech brands. The latest to set up shop within the area is Voodoo Manufacturing whose team is making 3D printing simpler and more accessible.