The Multi Purpose All Supporting Quite Naughty Wristband

What does it mean? Even though the world and her dog wore one in 2004 it was pretty hard to not consider what the yellow band stood for and therefore it prohibited us from taking the mickey. But now that’s all behind us we now predict an onslaught of wristbands that in twenty years time may define the naughties as we knew them.

Following on from the Lance band comes Bands For Freedom – a red, white and blue patriotic number sported recently by Bowling for Soup’s lead singer on Jay Leno. As the PR bod spiels it: "They offer a simple yet powerful reminder to everyone who sees them or wears them of the valiant efforts of the military to preserve the American way of life." After allowing the folk who brought us this band to "cover their costs of manufacturing and administration" the remainder of the revenue will go to the Armed Forces Relief Trust.

But we can’t see it ending there. We’ve got a juggonaut of a trend here: you can now get your Tsunami Wristband, Cancer Research Wristband alongside ones for ‘Tolerance’, ‘Endurance’ and ‘Dream’. In the UK miserable kids are issued with ‘Beat Bullying’ bands to make them further targets.

But it’s not all for the good of others. Fashion companies now issue branded bands and we just wonder what may happen if kids start buying them and wearing them for this other naughty little playground trend.

So! What does your band mean?

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