Atlanta subways are introducing TV screens on their trains showing local programming. By spring, 115 cars will each have five 15-inch televisions aboard for passengers to watch while traveling. Each television will be tuned to news programming from Atlanta’s WSB-TV. Eventually, all the authority’s 300 rail cars will have televisions.
Audio for the newscasts will be available through wireless headphones (through an FM radio channel) in English or Spanish. And, if riders don’t feel like watching, they can tune in to one of three on-train music channels!
The Metropolitan Atlanta Rapid Transit Authority will get a cut of the revenue from the advertising on the televisions and the on-train music channels.
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They are about to launch tv ad’s on London’s Thames Link trains to the south coast. Tests amongst passengers went very well. They said trains on time and a clean seat would also have gone down well.!!
March 1st, 2005 at 10:05 am