Comments on: A Friday Thought: What Time Is It? http://www.psfk.com/2005/04/a_friday_though.html Ideas & Trends Mon, 23 Nov 2009 18:51:10 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: JT Barnhart http://www.psfk.com/2005/04/a_friday_though.html/comment-page-1#comment-4290 JT Barnhart Tue, 30 Nov 1999 00:00:00 +0000 #comment-4290 <p>I'll admit I'm mildly obsessed with watches. I would never be without one but I have at least annecdotally seen evidence over the past several years of fewer and fewer friends wearing them. I have also noticed that among the people who do, concerns of style are paramount. I think what may be emerging is a trend for certain sectors of society to abandon watches while others cling to them as a piece of cultural/status identity. </p> <p>What am I saying... watches are worthless relics, especially ones made by Tissot, Panerai, or Breitling. </p> <p>The more tech merges the more we are likely to see dual branding in this area as well. Excellent question about easyWatch. Swatch wasn't about the watches. Not that they weren't cool but what really sold them over other cheap watches was the brand. No one showed up at school saying, "Check out my new Armitron watch." easyWatch is no cheaper or better designed than all the watches crowding the convenience mart impulse buying section. Without price point, instant gratification or stellar design I don't see their edge. I don't think low overhead alone is going to cut it for them. </p> I’ll admit I’m mildly obsessed with watches. I would never be without one but I have at least annecdotally seen evidence over the past several years of fewer and fewer friends wearing them. I have also noticed that among the people who do, concerns of style are paramount. I think what may be emerging is a trend for certain sectors of society to abandon watches while others cling to them as a piece of cultural/status identity.

What am I saying… watches are worthless relics, especially ones made by Tissot, Panerai, or Breitling.

The more tech merges the more we are likely to see dual branding in this area as well. Excellent question about easyWatch. Swatch wasn’t about the watches. Not that they weren’t cool but what really sold them over other cheap watches was the brand. No one showed up at school saying, “Check out my new Armitron watch.” easyWatch is no cheaper or better designed than all the watches crowding the convenience mart impulse buying section. Without price point, instant gratification or stellar design I don’t see their edge. I don’t think low overhead alone is going to cut it for them.

]]> By: VerseGuru http://www.psfk.com/2005/04/a_friday_though.html/comment-page-1#comment-4291 VerseGuru Tue, 30 Nov 1999 00:00:00 +0000 #comment-4291 <strong>Demise of the wristwatch</strong> Demise of the wristwatch

]]> By: PSFK http://www.psfk.com/2005/04/a_friday_though.html/comment-page-1#comment-4292 PSFK Tue, 30 Nov 1999 00:00:00 +0000 #comment-4292 <strong>New Mobile Phones That Let You Talk And Tell The Time, Only</strong> Vodafone, the world's largest mobile phone company by revenue, is launching two stripped-down handsets in Britain in a move to chase customers who want just basic voice and text services. And to know the time, PSFK suggests. The service will be called... New Mobile Phones That Let You Talk And Tell The Time, Only

Vodafone, the world’s largest mobile phone company by revenue, is launching two stripped-down handsets in Britain in a move to chase customers who want just basic voice and text services. And to know the time, PSFK suggests. The service will be called…

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