April 25, 2005

Buy A House - Get A Free Chopper

by Guy Brighton

Ka501Homebuliders in a suburb North West of Moscow are offering to throw in a helicopter with every purchase of a new house. Not that the houses are that cheap, the millionaire’s suburb of Rublyovka counts a Vladimir V. Putin as an inhabitant and lots of land are being sold at $5m a piece along strips like the prestgious Rublyovo-Uspenskoye Shosse. The wealth is speading too. Nearby Crocus City, on the north side of Moscow, bills itself as the
largest luxury mall in the world (soon to include include 15 high-rise office buildings, a yacht mooring terminal,
helipad, 1,000-room hotel, 216,000-square-foot casino and 16-screen
movie theater). Shoppers at this "city within a city" spend an average of $560 on clothes and shoes during each visit.

LA Times On Moscow’s Gilded Ghetto

Related PSFK Articles
Harvey Nichols To Go To Russia?

Article categories: Luxury, Retail

Article Link | Add To Delicious Add To Digg Add To Stumble Upon | Email This | Print This Post |

Subscribe

About PSFK

    PSFK is a global trends and innovation company that helps its readers, guests and clients make things better. PSFK publishes websites and reports; hosts conferences and events; and provides advice and consultancy. Contact us.