Will trade mags get replaced by blogs? In an interview for the
Society of Professional Journalists mag, Dan Gillmor said blogs and
other online media have almost replaced trade magazines; adding that this trend is likely
to spread across other media genres as well.
Commenting on this in her PR blog, B L Ochman suggests that "Most
printed trade magazines, replete with press releases, tend to be slow
moving, conservative and not very exciting. [Blogs like] Adrants and MarketingVox focus sharply on the trades they cover, and skip all the corporate speak."
Society of Professional Journlists Mag Article
Dan Gillmor’s Blog
B L Ochman’s What’s Next POV

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