Apple Debuts iTunes Cards At Glastonbury
Apple introduced iTunes Custom Cards to Europe at Glastonbury Festival last week. Apple describes its iTunes Custom Cards as: “An exciting new promotional tool for record labels, artist managers and promoters to distribute music to fans.” The front of the card features a special custom design, while the back contains a unique download code for a specific song or album on the iTunes Music Store.
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| TOPICS: | Entertainment |
| TAGS: | Event Marketing, Guerrilla Marketing |
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