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Women’s Word Of Mouth

Women’s Word Of Mouth

By Guy Brighton on June 24, 2005

In a podcast on the Church Of The Customer website, Ben McConnell and Jackie Huba talk with Andrea Learned, co-author of Don’t Think Pink, about word of mouth and women. Tune in for Andrea’s advice on how to market to women who influence your male customers.

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Guy Brighton is a regular contributor to PSFK.

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