Google Publication Ads

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google-publication-ads.jpgGoogle has launched a new service that lets advertisers simply find magazines and papers and place an ad in them. Still in pilot phase, Google Publication Ads enables advertisers to place ads in print publications, allowing their advertising to reach an audience that’s targeted to the demographics and topics they choose. Chris Thilk for AdJab says:

I think this is huge that this is a whole seperate service from AdWords. With print circulation dropping, Google Publication Ads could have a great deal of negotiating power in their role as an ad-space reseller.

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