
Trovata must be one of our favorite brands. Not only do they make beautiful contemporary clothing but they weave little stories through their clothing. Each garment comes with a little pouch which carries a letter and sometimes a little gift – all are part of the story. But the story doesn’t end there – it’s sewn into the clothing.
Under the cuff of a shirt is stitched a note from one character to another, inside the back is a family tree diagram. On a pair of army pants a semi-naked girl adorns the inside of a pocket flap. And the cool thing? All these little stories aren’t on the outside – they’re little secrets for the wearer to only know about.
Trovata
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Culture Junkie has more of the story behind the brand: http://stephanierogers.typepad.com/stephanie_rogers/2005/12/trovata.html
December 19th, 2005 at 8:31 pm