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Making Sustainability Sexy, From An Ad Man’s Point Of View

Making Sustainability Sexy, From An Ad Man’s Point Of View

By Guy Brighton on December 1, 2005

Marc Stoiber, a Vancouver based creative director from creative consultancy Change Advertising has an interesting opinion piece in Grist Magazine about making sustainable companies famous, making sustainable products desirable, and making sustainability sexy.

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Guy Brighton is a regular contributor to PSFK.

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