menu

Adidas Closes Reebok Takeover To Take On Nike

Adidas Closes Reebok Takeover To Take On Nike
Innovation

According to Reuters, Adidas, (the world's second largest sports goods firm) has officially completed its $3.8 billion acquisition of U.S. rival Reebok International. The German...

Tim
  • 3 january 2006

According to Reuters,  Adidas, (the world’s second largest sports goods firm) has officially completed its $3.8 billion acquisition of U.S. rival Reebok International. The German sporting goods maker hopes the deal will complement its strength in classic
sportswear such as soccer shoes and jerseys with Reebok’s strong
position in the United States.

Reuters

+consumer goods
+Environmental / Green
+fashion / apparel
+Fashion Brands
+fitness / sport
+nike
+Retail
+Sports
Trending

NYC Announces A Massive $136 Million Creative Hub In Brooklyn

Cities
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

Home Yesterday
Home Yesterday
No search results found.