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Future of Marketing: Brand Architecture

By Guy Brighton on January 17, 2006

This image is part of the Future Marketing Summit pool of images that represent marketers’ view of the Future Of marketing.

The development of Brand Architecture is one of the most exciting aspects of marketing today. Tokyo have several amazing examples. The future will see a wider adoption of this brand experience methodology – huge temples built to brands.

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Guy Brighton is a regular contributor to PSFK.

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