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Interview With A Media Designer

Interview With A Media Designer

By Guy Brighton on January 30, 2006

The biggest mistake the media industry and Madison Avenue make when they think about media design, Dale Herigstad maintains, is looking at the experience through their own eyes, as opposed to consumers’.

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Guy Brighton is a regular contributor to PSFK.

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TOPICS:	Uncategorized
TAGS:	Media Planning & Strategy

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