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Samsung Mobile Lounge, Dallas Airport

Samsung Mobile Lounge, Dallas Airport

By Guy Brighton on January 3, 2006


In Dallas Airport, Samsung have created a brand experience to promote their phones. Stood just after security is a large bright cube that calls for your attention. Here, the latest phones are shown off in small panels.

But the more interesting aspect is what looks like a tie-up between Starbucks and Samsung. Samsung provide Starbucks customers (and anyone in need) with a decent lounge that offers WiFi, flat screen TV and the occasional glass display of cool phones. Two little cubby holes offer travelers privacy when checking their emails.

Photos: 1, 2, 3, 4, 5

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