The Future Marketing Summit NYC Presented By IF!

Programme.

8:30 >> Registration

9:00 >> Chairman’s Address: Welcome to the Future of Brand Communication
Alex Bogusky Executive Creative Director of Crispin Porter & Bogusky talks about the future role of agencies, the opportunities for brands and agencies in the new environment, and what it takes to drive change and win business in the new marketplace.

9:30 Panel Session >> Picture the Future
A visionary session in which a selection of new-wave trend-spotting talent present their thinking on possible futures, positive and negative.
Piers Fawkes – Publisher at PSFK www.psfk.com
Josh Rubin – Publisher/Consultant at CoolHunting.com www.coolhunting.com
Graham Hill – Publisher at TreeHugger.com www.treehugger.com
David Gensler – President of the KDU www.theroyalmagazine.com
Kenny Ochoa – Head of Music Licensing at Sanctuary Records www.sanctuaryrecords.com

10:30 >> break & networking opportunity

11:00 Panel Session >> Pitching the Future
A moderated session on pitching non traditional solutions to briefs and new business pitches.
This panel will be moderated by
Paul Woolmington – founding partner of Naked NY www.nakedcomms.com
Scott Goodson – Strawberryfrog www.strawberryfrog.com
Marty Cooke – Creative Director SS+K www.ssk.com
Vinnie Warren – CD DDB Chicago www.ddb.com
Daljit Singh – Creative Director/Founder Digit London www.digitlondon.com
Aaron Griffiths – Senior Partner, Group Creative Director OgilvyOne Worldwide www.ogilvyone.com

12:30 >> Lunch and networking opportunity

1:30 Panel Session >> The Brand Communication Agency of the Future
Rick Boyko www.adcentre.vcu.edu introduces two teams of students from VCU Adcentre who will present their model for the Brand Communication/Advertising Agency of the Future. At the end of each presentation the panel will discuss and debate the findings within the presentations.
Alex Bogusky – Chief Creative Officer Crispin Porter & Bogsuky www.cpbgroup.com
Paul Lavioe – Chairman Taxi www.taxi-nyc.com
Brad Harrington – Joint Chief of Staff Cole & Webber/United www.cwunited.com
Benjamin Palmer – President the Barbarian Group www.barbariangroup.com
David Carson – CEO Heavy.com www.heavy.com
Charles Rosen – CEO Amalgamated www.amalgamatednyc.com

3:30 >> Break and networking Opportunity

4:00 Panel Session >> The Client of the Future
Rick Boyko www.adcentre.vcu.edu introduces two teams of students from VCU Adcentre who will present their model for the Client of the Future. At the end of each presentation the panel will discuss and debate the findings within the presentations.
Mitch Davies – CEO Massive Incorporated www.massiveincorporated.com
Justin Barocas – Partner Anomaly www.anomalynyc.com
Charles Rosen – CEO Amalgamated www.amalgamatednyc.com
Scott Goodson – Founder and Chief Creative Officer Strawberryfrog www.strawberryfrog.com
David Carson – CEO Heavy.com www.heavy.com

5:00 >> Chairman’s Closing Statement

5:15 >> Summit Closes

19:30 – 01:00 >> The futuremarketingawards Reception for 300 people at Strata. Champagne and Cocktail Reception to see the very best work, award the people behind it, network, celebrate and maybe even collect a gong! Summit delegates qualify for a reduced rate.