Treehugger
takes a look at the Eco-Label movement in fashion – particularly the
EU instigated ‘Flower’ label. H&M was recently awarded a ‘flower’
for its range of baby clothes. Treehugger, though, can’t make up its mind on
labeling:
"It seems that these eco-labels, while
posing as aids for enviro-conscious consumers, might really just be
functioning as marketing tools for retailers. But then who are we to
talk about promoting environmental consumerism, the more the better!"
Related PSFK Articles
Site Visit: Whole Food’s Lifestyle Store, LA
Facebook
Twitter
Digg
Reddit
StumbleUpon
I was just talking about this with a friend yesterday. All this eco-friendly stuff– the hybrid cars, clothes etc– so expensive! Its almost like even if I want to be eco-friendly I can’t because of financial constraints.
If only eco-friendly was also mass-friendly!
January 10th, 2006 at 12:27 pm