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“I Am What I Am”

“I Am What I Am”

By Tim on February 15, 2006

According to the Boston Herald,
Reebok’s “I am what I
am” campaign is a significant shift for the sneaker brand that first
gained traction pitching subtly styled, lightweight shoes to American
women who embraced the aerobics phenomenon of the 1980s.

Boston Herald

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TOPICS:	Environmental / Green
TAGS:	Fashion Brands

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