The F50 Tunit – The Make Your Own Footie Boot

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The F50 Tunit is the world’s first customisable football (soccer) boot, adidas claims. Aimed at 17 to 25-year-olds, customers buy three separate
components that are combined to build the boot — an upper casing, an
inner sole or “chassis” and a set of studs. The pieces come in a
variety of colours and are built for different playing surfaces.

The starter kit costs €180 while a deluxe kit, with eight different components able to create 18 variations, costs €350.

adidas
UK Times Article

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