Rubber flip flops are hotter than ever in Manila. The timing of this trend is strangely premature since the summer season has yet to hit (it’s actually been rather rainy recently). But there’s no denying that the trend is here right now. We’re seeing local retailers that specialize in things ranging from perfume and novelty gifts cut their signature inventories to create space for sandal selling.
What could possibly be causing the hotness of the footwear other than actual heat? The short answer seems to be Latin America. Filipinos have always favored rubber sandals because of their affordability and their practicality in the context of a tropical country that never gets that cold. The problem was that rubber sandals eventually became a stigma of poverty as they were so accessible. They became associated with the term "pambahay" (meaning, fit to wear only inside your own home). Then fashion flip flop brands like Havaianas and Dupe from Brazil as well as Reef from Argentina broke through the borders. All of a sudden, rubber sandals didn’t have to be cheap or pedestrian. It was like the entire country was given permission to stop resisting.
Havaianas sales are so blistering that even Havaianas notepads are doing good business.
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Dear Sirs,
We would like to offer you the New Collection 2007 Havaianas Sandals, the best rubber sandals worlwide, of Brazil for prompt delivery.
Access our website to learn a little of our havaianas sandals: http://www.viaverao.com/havaianasbrazil
If you have interest, please, contact us and as soon as possible we will send you price list with our best prices.
We looking forward to hearing from you soon.
Yours Sincerely,
Afonso Ronaldo de Figueiredo (Ceo)
PROVER BRASIL FOR EXPORT LTDA.
Av. Raja Gabaglia, 1492, Sala 305
30.380-090 – Belo Horizonte – MG – BRAZIL
Phone/Fax: + 55 (31) 3293-3051
Phone: + 55 (31) 3292-5625
Website: http://www.proverbrasil.com.br
E-mail: arf@proverbrasil.com.br / sales@viaverao.com
MSN: afonsofigueiredo@proverbrasil.com.br
NEXTEL: +55 (7817-0389)
Radio NEXTEL: 55*135*1571
January 12th, 2007 at 1:41 pm
havaianas company
i really don’t have any havaianas
we wish to afford it but it is too
expensive we wish that you can make it more cheaper because when you make it cheap for sure your business will even grow bigger because the people around the world will be so amaze because havaianas is so cheap and comfy so that some of us will afford like like $5 for sure if you listen to my comment i really like havaianas and we wish to afford
June 30th, 2007 at 4:42 am
How come these Havaianas are so expensive? what kind of rubber are you using in your flops? can you please make it more affordable. im opt for DUPE, the reason is Dupe is more Cheaper compare to havs. and still they have the same quality. they’re from brazil also. i think more people can buy those HAVS if you make it more cheaper.
January 13th, 2008 at 1:28 am
Havs actually are US$5 in Brazil though right?
June 12th, 2008 at 7:49 am