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UK TV & Radio Stations May Be Sponsored With New Ofcom Plans

UK TV & Radio Stations May Be Sponsored With New Ofcom Plans

By Guy Brighton on February 7, 2006

Advertisers could be allowed to sponsor whole television channels and radio stations rather than just individual programmes, under new proposals from Ofcom.

The media regulator is considering lifting a ban on the sponsorship of TV and radio stations.

MediaGuardian.co.uk | Advertising | TV and radio stations may be sponsored under Ofcom plan

Recent Articles By Guy Brighton

Guy Brighton is a regular contributor to PSFK.

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