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A Guide To Citizen Shopping

A Guide To Citizen Shopping

By Piers Fawkes on April 7, 2006

Over on ECO.PSFK, new PSFK contributors ‘Shroom’ and ‘Stalk’ describe the concept of ‘Citizen Shopping’ which they were inspired to coin after a talk given by eco-agency Conscientious Innovation.

With all this talk about ‘engagement’ and ‘cutting through clutter’ going on in the marketing world, a few folk have caught on to something we think has the potential to be pretty powerful…

ECO.PSFK

Recent Articles By Piers Fawkes

Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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TOPICS:	Environmental / Green, Retail
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