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Coffee Chains Grow Coffee Drinking In Emerging Middle Classes

Coffee Chains Grow Coffee Drinking In Emerging Middle Classes

By Piers Fawkes on April 23, 2006

An article on Reuters suggests that coffee consumption in the UK and US may begin to decline, emerging middle classes in countries like Brazil, Russia, China are driving has been world consumption higher.

Analysts said successful marketing and promotion campaigns in producing countries and the growth of coffee chains were also contributing to the rise in demand.

ReuterS

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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