Expo: Streamlining, NYC

“American Streamlined Design: The World of Tomorrow” focuses on the style’s affect on almost every facet of U.S. life from the 1930s to 1950s; and its resurgence in contemporary society. Streamlining, a uniquely American style of consumer design AP reports, was plucked out of the skies in the Depression era and things have never been […]

“American Streamlined Design: The World of Tomorrow” focuses on the style’s affect on almost every facet of U.S. life from the 1930s to 1950s; and its resurgence in contemporary society. Streamlining, a uniquely American style of consumer design AP reports, was plucked out of the skies in the Depression era and things have never been the same since then.

Smooth lines and rounded curves of airplanes, ships and automobiles had the practical purpose of reducing wind resistance and bolstering speed. That these vehicles were also pleasing to the eye wasn’t lost on designers of mass-produced goods who were looking for ways to encourage hard-pressed Americans to spend money in the 1930s.

Streamlining was quickly used in furniture, kitchen appliances, office equipment, machinery and recreational supplies. Presto! Everything got curvy.

“American Streamlined Design: The World of Tomorrow.” to June 11 – Bard Graduate Center for Studies in Decorative Arts, Design and Culture, 18 W. 86th St., New York City.

AP Story

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