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Advertising Gets On Your Chips

Advertising Gets On Your Chips

By Sukumar on May 22, 2006

Duct Tape Marketing reports that P&Ghas placed advertising on each wafer of Pringles potato chips:

Picture my disgust when I grabbed a handful and found a co branded message from the Guinness Book of World Records had been sprayed onto every chip. That’s just wrong! I’m not eating these chips and I may have soured on the brand completely (we’ll see).

Has John got a point, or is it a cool idea?

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TOPICS:	Advertising, Branding & Marketing
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