How To Become 2.0

The management team of one of the leading Web 2.0 companies, 37Signals, have written an ebook – available for just $19 – that details their business, design, programming, and marketing principles. The site says:

“The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it’s a book of ideas.”

Getting Real: The smarter, faster, easier way to build a successful web application