Piggybacking Cityguide Emails
This pdf shows how brands piggyback city guide email newsletters such as DailyCandy and Thrillist. These services offer advertisers the opportunity to ‘take over’ a newsletter for a day. It’s all rather transparent – and the products chosen are normally relevant.
The example here is American Apparel sponsoring Thrillist.
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| TOPICS: | Uncategorized |
| TAGS: | Media Planning & Strategy, Online Marketing |










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