May 25, 2006

Tell A Stranger Brand, A Personal Story

by Piers Fawkes

I suppose first we had PostSecret, where folk sent in cards revealing their little - and often sad - secrets; then the brands joined in. Recently IF! wrote about the traveling booth from Jet Blue where folk leave stories about their travel journeys and now Levi’s wants to know your secrets so they can share them with everyone else here.

Band wagon, anyone?

Article categories: Advertising & Branding, Fashion

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