June 28, 2006
NBC On Channel YouTube
NBC is to launch a channel on web video portal YouTube. The New York Times reports:
NBC, a division of General Electric based in Burbank, Calif., is counting on YouTube, which offers short movies and home-made clips sent by Web users, to lure viewers to its TV shows. For the season that ended in May, NBC finished behind Fox, ABC and CBS.
The NBC channel on YouTube will also offer videos of programs such as “Saturday Night Live” and “The Tonight Show With Jay Leno” over the next year.
In fact, a closer look at YouTube shows a Channels button - was that there before??
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