Event: 100% East, London

It’s a good one. The site reads:

In just one hugely successful year, 100% East has established itself as the most effective multi-disciplinary international showcase for young, up-and-coming designers and companies. Effectively combining culture with commerce, 100% East benefits from the professionalism derived from its direct association with London’s leading industry event 100% Design.

100% East is responsible for generating the massive energy that pumps out of The Truman Brewery on Brick Lane – London’s edgiest creative quarter - during the annual London Design Festival.

If you’re an emerging designer or company taking your first business steps in the industry or if you’re investing in new exposure to a burgeoning UK market and want to put your work directly in front of some of the most influential specifiers and opinion formers in the world, then you need to be at 100% East.

There’s no better way to check out the UK market for the first time.

:: 100% EAST :: 21-24 SEPTEMBER 2006 ::