Iceberg Water
If there’s one thing that provides constant amusement to us folk at PSFK, it’s a new attempt by a water-bottler makes to outdo the competition with a new edge. Today we picked up Iceberg Water when we went and picked up a sandwich from Dean & Deluca. My goodness, no wonder the icebergs are disappearing – the Canadians are dragging them south and melting them into plastic bottles. The description reads:
Harvested off the coast of Newfoundland, 12,000 year old Icebergs are melted to produce this unique water.
Recent Articles By Piers Fawkes 
Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.
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