menu

Still feeling Gothic but enough with the Skulls

Design & Architecture

Two seasons ago you could be forgiven for thinking that skulls had been overdone; every fashion forward brand had used them to communicate they understood...

Simon King, London Denim
  • 31 july 2006

Two seasons ago you could be forgiven for thinking that skulls had been overdone; every fashion forward brand had used them to communicate they understood the darker gothic trend which was coming through.  British luxury denim brand London Denim created the Gold and Silver skulls jeans which graced Harrods windows and sold out for $2000 a pair, Libertine had given us Goth applications on their RTW collections, London Fashion Week designer JC gave us skeleton mermaids etched onto his acrylic jewellery -I could go on for several pages.   

However, the trend continues for another season.  This weekend PSFK’s London Team checked out the new Alexander McQueen collection in his flagship Bond street store.  We loved the jackets,  coveted the boat and zipper neck stripey top and found Skulls printed all over a fantastically cut sweat shirt!

Also this weekend we read the new fashion book by Imogen Edwards-Jones ‘Fashion Babylon’ (review to follow) and yes, Skulls and Crossbones make an appearance here also.

Now Maxine Shen of the NY Post tells us that Ralph Lauren exchanged the polo rider for skull and cross bones and that Chanel is releasing a black nail varnish.   PSFK predicts this is the last season for the mainstream Skull,  but not for Goth which is only just starting.  What will replace them?  We’re thinking that the humble cross has a long way to go.

Chanel Nail Varnish on eBay
Maxine Shen’s NY Goth Article
NY Times – The Heyday of the Dead – David Colman

+consumer goods
+Design
+Europe
+Fashion
+fashion / apparel
+fitness / sport
+Luxury
+Retail
+UK
+USA
Trending

Volvo Is Launching A Global Car-Sharing Business

Automotive
PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

TREND REPORT


FORECAST 2020
The Consumer Roles That Will Shape Our Future
 

DOWNLOAD NOW

IoT january 19, 2017
Technology january 19, 2017
No search results found.