YouTube’s Personal Touch Wins Through

Seth Godin says that the most popular videos feature people talking to the camera.

Piers Fawkes Piers Fawkes on July 27, 2006. @piers_fawkes

Nice spot by Seth Godin – he notes that the most popular videos feature people talking to the camera. He says:

This snapshot of popular YouTube videos makes it super clear exactly what the phenonemon is about: people talking. One person, one camera, one story.

Seth’s Blog: Face to face
YouTube

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration. He also is president of PSFK Labs.