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Blue Ribbon Sports

Blue Ribbon Sports

By Henry Lambert on August 23, 2006


Nike have moved away from their usual territories of sportswear and sneakers to create a more tailored look.

There are three collections:
The Manhatten Collection; a homage to the islands sleek style
The Brooklyn Collection; classics inspired by the borough
The AF1; basket weave apparel inspired by the AF1 shoe

This is move evidence of the way Nike has acted as small cells to create innovative and new products.


Blue Ribbon Sports

Henry Lambert

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Advertising Planner, Editor of IF! and occasional trend spotter.

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