August 16, 2006

Customization Gone Bland: Heinz Labels

by Piers Fawkes

UpsidedownCouldn’t they have given us different ingredients to choose from - or maybe arty wraps? No, we get a site from Heinz that lets people write messages on their labels on their red-sauce bottles to put in the fridge.

Bland. Faddish.

Heinz Talking Labels

Article categories: Food & Drink

Article Link | Add To Delicious Add To Digg Add To Stumble Upon | Email This | Print This Post |

Subscribe

About PSFK

    PSFK is a global trends and innovation company that helps its readers, guests and clients make things better. PSFK publishes websites and reports; hosts conferences and events; and provides advice and consultancy. Contact us.