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Skypecasting

Skypecasting

By Henry Lambert on September 11, 2006

Last week a select few were lucky enough to experience the first ever skypecast. 100 people were able to listen in as Heinken broadcast a concert from Dutch band Johan. The audience, sat at their computers were able to listen ot the performance but also to ask questions and applaud!

Heineken were one of the first brands to podcast and it looks like they are pioneering the latest medium too.

Recent Articles By Henry Lambert

Advertising Planner, Editor of IF! and occasional trend spotter.

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