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“La Chomba Qui Parla” – Your Moody Tee

“La Chomba Qui Parla” – Your Moody Tee

By Piers Fawkes on October 13, 2006

An ad agency in Buenos Aires called “El Jardín” (in english “The Garden”) has created some communication experiments to discover new ways of interaction and relation between the people. In this case one is a new product, called: (in Italian) “La chomba qui parla” (The t shirt which talks).

This project is born from an idea: the clothes have its own form to speak, speak of our our personality, our taste, our moods, say things about how we see ourselves or how we felt every day. But the truth is that not every day we are equal, nor we have desire to say the same. Wearing “La chomba qui parla” you can write a message on it, placed a photo, the news, a drawing or a whatever you want to communicate.

The t- shirt says at every moment what the user want to say. Any person could be part of this experiment of communication, simply choose what you want to say and write it in the front of “La chomba qui parla”.

El Jardin

Contibuted by Hernando Gomez Salinas

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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