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Product Innovation: Nike Tees

Product Innovation: Nike Tees

By Piers Fawkes on November 13, 2006

Nike worked with Altitude to re-think golf tees, to better work with their new clubs. Altitude developed 33 interesting concepts – Ryan Vanderbilt picks his top 5 including Spline – a tee that cradles the ball and moves it away from the stem – and Card – a flat design allowing for play on all course environments.

Insight Out: Great, Innovative Stuff for Nike Golf

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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