December 4, 2006

Sienna Miller turns Designer

by Amanda Gore (PSFK London)

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Sienna Miller has decided to venture into the world of fashion design with her sister Savannah, setting up a label called Twenty8Twelve (named after Sienna’s birth date). Considering Savannah graduated from St Martins with a first in fashion design and has since worked for an impressive list of names including Alexander McQueeen and Anya Hindmarch, and Sienna is currently one of the world’s hottest style icons it will no doubt be a very successful, and hopefully impressive, pairing.

Unsurprisingly being part financed by Carelos Ortega, owner of Pepe Jeans whose ad campaigns  Sienna has been fronting, the label’s first collection will launch for autumn/winter 2007-8 entitled "An Anthology of Rebellion" and apparently inspired by Dickensian London, Patti Smith and Beat poetry.

Looks like next year could see a battle of the icons- who do you think has more style, Kate or Sienna? The answer will lie in the sales figures.

via Vogue

Article categories: Fashion

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