Color people Pantone have elected Chili Pepper 19-1557 as the color of 2007. The press release, which the Dexigner site faithfully republishes in its full as its own content says:
This engaging, resonant hue strikes a high note for fashion and personal expression as its boldness is appealingly eye-catching, sophisticated and enticing.
In a time when personality is reflected in everything from a cell phone to a Web page on a social networking site, Chili Pepper connotes an outgoing, confident, design-savvy attitude
We think that makes it web ref color: #701523
Pantone Selects Chili Pepper 19-1557 as the Color of the Year for 2007 | Dexigner

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