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Rent-A-Protester

Innovation

Companies are not the only ones trying to tap into an ideal, passionate audience for their messages. Political causes face the same challenge; placard-carrying, slogan-shouting crowds no longer show up...

Guy Brighton
  • 25 january 2007

Companies are not the only ones trying to tap into an ideal, passionate
audience for their messages. Political causes face the same challenge;
placard-carrying, slogan-shouting crowds no longer show up to support
what they believe in like they did in the 1960’s.

A company
has come up with a solution: provide online access to people willing to
be "rented" as protestors. Fees are individually negotiated between
each protestor and who is hiring them. An excerpt from the Spiegel Online
International
article:

Berlin-based Erento,
a company that pairs renters with potential customers, offers an
unusual lineup of products and services for loan. In addition to such
rentals as snow machines, horse-drawn carriages for weddings,
chicken-plucking machines and private jets, the site also now offers a
unique service: protestors for hire.

Judging
by their profiles, most of the 300-plus people currently listed in the
"rent a demonstrator" category are young and attractive. Potential
agitators looking for support for their public protests can choose, for
example, Steffen, age 22, 190 cm tall (6 feet 2 inches), "athletic" and
with a shoe size of 45. He’s available for gigs all over Germany, but
says he prefers the state of North Rhine-Westphalia. Or Manuela, who
has green eyes and "very long" hair and is available within a
100-kilometer range of Berlin. Included in the extensive personal
information — which at times seems more suited to a dating site — are
skin color and "appearance type," which can be for example "European,"
"African," "South American" or "Asian."

From "Need a Demonstrator? Now You Can Rent Them Online"
[via Spiegel Online International]

Contributed by Kristin Gorski

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