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Starbucks Responds To Oxfam YouTube Video With Their Own

Starbucks Responds To Oxfam YouTube Video With Their Own

By Piers Fawkes on January 1, 2007

Here’s Oxfam’s video, then the response from Starbucks.

Commenting on it, Business Week’s Stephen Baker says:

If Starbucks wants to use video, it should be at least a wee bit compelling. And it would gain credibility by presenting the opposing side. How about letting Dub Hay debate some of the protesters?

Recent Articles By Piers Fawkes

Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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TOPICS:	Food & Drink
TAGS:	Online Marketing, public relations

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