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Advertising Candid Products In A Slightly More Cheeky Way

Advertising Candid Products In A Slightly More Cheeky Way

By Piers Fawkes on February 9, 2007

The NY Times runs a piece on advertising products like tampons and grooming kits that may reflect our changing attitudes towards personal products (and personal issues). It points to an ad from a pregnancy testing kit which shows urine on a piece of futuristic electronics and says in it’s headline, “Introducing the most sophisticated piece of technology … you will ever pee on.”

Products No Longer So Personal – New York Times

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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TOPICS: Advertising, Branding & Marketing, Electronics & Gadgets, Health & Wellness
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