It’s amazing how few non-profits there are taking advantage of the hundreds of usually-free, community-building Web2.0 tools that are around these days (with the exception of idealist of course).
Meet the new kid in town, a non-profit org called "All Day Buffet." Started by a LVHRD honoree, All Day Buffet hopes to tap into a similar creative community, but with a greater mission towards social change. In their words:
"Think Fader Magazine meets Human Rights Watch; My Space meets New York Cares; a mix tape meets a political flyer; Live 8 meets the collaborative evolution of a Wikipedia entry. And it’s coming soon."
Note to all non-profits hoping to succeed at marketing for good: Raise social awareness by making your communications more social.
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I’m surprised the DIY health trend that Web 2.0 empowers hasn’t caught more media attention (not to mention other DIY healthy trends made possible by Web 2.0, e.g. life hacking, therapy, charities, etc.). We’ll see how long it takes to get “street cred” from the mainstream media (which is so uniform and owned anyway, who knows why people still listen to it). Anyway, great post. Cheers from the health nerds with attitude at http://www.marksdailyapple.com!
February 27th, 2007 at 8:49 pm
Check this out. This is the video they had playing at the All Day Buffet pre-launch party last week.
http://www.psfk.com/2007/02/all_day_buffet_.html
February 27th, 2007 at 10:56 pm
oops…meant this link:
http://www.youtube.com/watch?v=rqkQ5hjRAW8
February 27th, 2007 at 10:58 pm