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Brand Experience: Virgin America

Brand Experience: Virgin America

By Piers Fawkes on February 12, 2007

The guys at Engadget blog were recently invited to check out one of the currently grounded airline’s planes. They’ve come back with a huge report on the gadgets and entertainment experience the new airline is set to offer. They say:

We’ve got a massive, massive gallery for you to check out (it’s really not to be missed); we toured the aft cargo area where the each plane’s servers live, the Red in-seat consoles (of course), the cockpit, even WiFi-enabled flight attendant handhelds. We’ve also got a full rundown of everything you need to know about Virgin America, Red, and the kitted-out Airbus, so check out the gallery below, and click on for more details about the only airline we officially sanction as being geeked enough to transport Engadget.

Mega hands-on: Virgin America’s Airbus A320 with Red in-flight entertainment – Engadget

And on a slightly different note: what bloggers have you invited to experience your brand recently??

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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