Nokia’s Online Promotional Game

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NokiapassengerSomewhere between a Jerry Bruckheimer film and the Grand Theft Auto series, Nokia have produced this interactive online game to promote their new multimedia car kit, the CK-20W. Using real video images, the objective of the game is to maneuver through the dark streets of Paris (obviously relying on the voice instructions and visual cues provided by Nokia’s in-car system).

Upon logging on to the site, users are given the instructions that “A mysterious woman is in need of your services. She needs to reach three addresses in Paris in short amount of time.”

The game play is exceedingly simple, and the graphics can’t quite keep up, but what the game does do is give users a somewhat feasible idea of what is capable with their product and how it is applicable. We recently posted about how consumers are feeling overwhelmed when it comes to all the features on their phones – sites like this may have what it takes to get consumers and manufactures on the same page

Nokia’s The Passenger

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