February 28, 2007

PSFK Conference Panel: Tamara Giltsoff With Marc Alt, Jill Fehrenbacher, Hemal Vasavada-Gill, Kirk Iwanowski

by Piers Fawkes

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Maybe the most important panel at next Tuesday’s conference will be the discussion on eco-branding and greenwashing. Tamara Giltsoff of Live|Work and OZO Car leads a discussion to help brands understand how to approach green issues and communicate them better. Tamara will be joined by a wonderful panel including Marc Alt from MAP, Jill Fehrenbacher from Inhabitat blog, Hemal Vasavada-Gill of The Eightfold consultancy and Kirk Iwanowski of Sundance Channel (who are about to broadcast an intense series on green issues).

For more information and tickets: psfk.eventbrite.com

Article categories: Advertising & Branding, Environmental, Ethical Consumerism, PSFK Conference

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